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Crest Foods to begin construction on second Edmond store

Crest Foods at 15th Street and Santa Fe Avenue in Edmond opened in 1997. Now plans for a second Edmond store at Sooner and Covell roads are underway following a five-year delay. It will be the grocery store chain’s 10th location in the Oklahoma City metro area. (Photo by Kathryn McNutt)

EDMOND – Crest Foods will launch construction of its second Edmond location Tuesday following a five-year delay. The groundbreaking will take place at 10 a.m. northwest of the intersection of Sooner Road and Covell Road.

“It was welcome news,” Edmond Economic Development Authority Executive Director Janet Yowell said. “Crest has been one of the strongest grocery chains in the metro area for 20 years. We’re excited to have a second location and the citizens in that part of town are excited.”

Yowell said her office gets more inquiries about when the store will open than any other topic.

“They plan to open by the end of 2023,” she said, noting the timetable factors in supply chain issues and possible construction cost increases.

The Edmond City Council approved the site plan for the 101,422-square-foot Crest Fresh Market on June 27. It will be the 10th Crest location in the metro Oklahoma City area.

Nick and Cherry Harroz opened the first Crest in Midwest City in 1964 after nearly two decades in the grocery business. The ninth store opened in Yukon in 2020. Today, Bruce Harroz is president and CEO of Crest Foods, which is the largest independent grocer in Oklahoma.

Crest is a 24/7, full-service grocery store that employs 2,000 Oklahomans in the metro area. The new Edmond store is projected to employ an additional 300 people.

A site plan for the location initially was approved in May 2017 but it expired.

Muhammad Khan with SMC Consulting Engineers said the project was delayed due to economic challenges, newcomers in the grocery sector and the need for traffic control improvements. “Now is the right time,” he said.

The site is northwest of Interstate 35 and Covell Road, where the Hilton Gardens Hotel and Conference Center opened in December 2017. The following December, ShowBiz Cinemas opened a 65,000-square-foot entertainment center with 10 movie screens, 14 bowling lanes, arcade games, a cafe, a bar and concession stands.

Crest Fresh Market’s main entrance will be across the street facing the hotel and conference center.

Yowell said the issue with commercial development at that corner is that it sits so far north that there isn’t a high population nearby to support businesses.

Prospects for the remaining 100 acres available for development include a couple of entertainment concepts, she said. Retail pads that can accommodate fast-food and dine-in restaurants also are available.

Crest’s opening will be a catalyst for additional commercial development, Yowell said.

Edmond Planning Director Randy Entz agreed. “That’s the thing that’s going to drive the rest of it,” he said.

Zoning is approved in the area to allow for multifamily housing between Sooner Road and I-35, and single-family residential development continues to grow east of the interstate.

“We’re starting to just go gangbusters east of I-35,” Yowell said.

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